Since the launch of Liberty Belle Rx in 2018, we have been committed to minimising our environmental footprint as much as possible. We are actively working to decrease our environmental impact by focusing on reducing, reusing, and recycling and prioritising environmentally responsible practices. We strive to optimise our operations to generate less waste, encourage reuse of materials and collaborate with recycling partners to ensure we engage in sustainable recycling practices.

In 2024, we pledge to transition our complete range of product bottles to 100% kerbside recyclable plastic. We aim to provide our consumers with more environmentally-friendly packaging without compromising the quality and effectiveness of our beloved Liberty Belle Rx formulas because we believe embracing sustainability doesn't mean sacrificing the quality you've come to expect.

The Premium Airless Pump Technology (APT) in the bottles have metered dosages to reduce product wastage, and this will remain when we transition to our recyclable bottles. This also protects the longevity of ingredients. All product boxes are made with uncoated cardboard and are 100% kerbside recyclable.



Our consumer packaging has been updated to ensure that all gift boxes are made of 50% post-consumer recyclable (PCR) content and are 100% kerbside recyclable and reusable. We use paper packing tape which is kerbside recyclable. Our tissue paper is compostable and printed with plant-based ink. This gift packaging is completely complimentary at checkout.